Mindset & Performance Coaching 

 

Mindset and performance coach helping you break mental barriers and gain clarity — in your career, your sport, or your life.


Ready to take the next step?

 

Yes, I am

«What you are not changing - you are choosing.»

Short Introduction

 

My name is Aina Dulsrud, and I am a mindset and performance coach helping both athletes and professionals achieve with mental clarity. Many people want change, but feel stuck in their own thought patterns, blocks, or noise. I help you find direction, remove what’s holding you back, and build the inner foundation that allows you to perform better and feel more grounded - at work, in sports, and in life. Coaching is not only about performing more, it’s about living more in alignment with who you are. Better performance often follows naturally when you stop fighting yourself.

With a background as a legal advisor, university lecturer, and former athlete, I combine structure, analytical thinking, and a deep understanding of human behavior with modern mindset and coaching tools. I have extensive experience supporting leaders, people in both professional and personal development, and individuals in demanding life situations. I now use this expertise to help you with what matters most: making good decisions and standing confidently in them.

 

Together, we work strategically to clear mental clutter, strengthen self-leadership, and identify where you truly want to go.

 

My goal is to help you create mental clarity, perform with calm, and build the inner stability that keeps you grounded even when life gets challenging.

How I work

 

I offer 1:1 coaching, primarily online, making it easy to join from anywhere and across time zones. In-person sessions can be arranged upon request. You choose the number of sessions, and the more you invest in, the higher the discount.

You don’t need to have all the answers to get started. What matters is that you’re ready to explore what’s right for you.

I support people who want to perform with confidence, create real change, and reconnect with themselves in the process. Whether you’re at the beginning of a journey or in a challenging phase, I meet you exactly where you are. 

Who I Work With

 

Career Coaching

Uncertain about your next step? Feeling unmotivated, overwhelmed, or stuck in the “hamster wheel”?
We work together to clarify your values, strengths, and opportunities so you can make confident decisions about your future.

Possible topics:

  • Career choices and transitions
  • Inner restlessness or stagnation
  • Confidence in your role or leadership
  • Value-based goal setting
  • Work-life balance

 


 

Coaching for Athletes

For athletes seeking mental strength, balance, and sustainable performance.

Sport is not only physical capacity - it’s focus, mental calm, and the ability to stand strong under pressure. I help athletes perform with greater awareness, build resilience, and find joy in their sport again.

Possible topics:

  • Performing under pressure
  • Fear of failure / fear of not being good enough
  • Inner dialogue and self-image
  • Rebuilding after injury or setbacks
  • Transitioning out of competitive sports
  • The “unfulfilled dream”

Coaching is tailored for both young talents and experienced athletes.

 


 

Clarity & Direction Coaching

Do you feel an inner unrest or sense of losing direction? Maybe you know something needs to change, but you’re unsure what or how.

We work to reconnect you with yourself, so you can make decisions with confidence and find peace in the process.

 

You don’t need to know what you want - only that you’re ready to find out.

 

Prices and Coaching Packages

(for private clients)

  

3 Sessions – Kickstart

Find clarity and direction.

 

Great for a focused issue or as an introduction to coaching.

1 x 75 min + 2 x 45 min

You save ~500

 

Price: NOK 3,700

 5 Sessions – Deep Development

Build momentum and strengthen your mindset.

Explore patterns, emotions, and habits more deeply.

1 x 75 min + 4 x 45 min

You save ~1,000

 

Price: NOK 5,600

10 Sessions – Transformation

A complete journey in self-leadership and inner growth.


For lasting change and sustainable performance.

1 x 75 min + 9 x 45 min

You save ~2,600

 

Price: NOK 10,000

Single Sessions

For returning clients or focused questions
 

45 or 75 minutes
 
NOK 1200 / 1800

 

Prices apply to private clients and are listed without VAT.

I want to book

Free Intro Call

 

Curious whether coaching is right for you?
In a free 30-minute introduction call, you can share what you’re facing, ask questions, and see if we’re a good match.


No pressure. Just a safe place to start.

Let’s find the way forward, together!

 

Book intro call

Contact

If you have any questions, feel free to send me an email: [email protected]

Follow me on Instagram: @aina_dulsrud
Follow me on LinkedIn: Aina Dulsrud